Having been on both sides of entrepreneurial projects — data analysis & viz and product lead — I…

Having been on both sides of entrepreneurial projects — data analysis & viz and product lead — I think the main challenge is getting philosophical buy-in from leaders that decisions might actually be changed based on large-scale evidence.

This culture change can be started by leaders setting 1 or 2 clear KPIs, and a review date. If everyone sees policy directed by data communication, everyone will raise their game to communicate lessons from data better in future.

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